June 2018 – Rudly Raphael

The Price Of Light Is Less Than The Cost Of Darkness

Market Research Myths That Harm Your Brand

June 7, 2018August 22, 2018Uncategorizedbrand, facts, Market research, marketing, myths, research, statistics

Market research is the fuel that propels products, services, and even ideas. In fact, market research might even be more important than the fuel metaphor, since crashing a campaign or initiative is more severe than

5 Things Hollywood Does Well In Marketing

June 4, 2018August 22, 2018UncategorizedHan Solo, hollywood, Jurrassic Park, marketing, Marketing Tips, research, star wars, statistics

The recent soft landing of Solo: A Star Wars Story makes one wonder about the supremacy of the Disney marketing machine. Is there a Star Wars fatigue setting in? Did the studio release the

Branding and the Starbucks controversy

June 4, 2018August 22, 2018Uncategorizedbrand, Market research, marketing, Marketing Tips, research, statistics

By now, most of you are probably aware of the disastrous event at Starbucks — where two black men were arrested in a Philadelphia store for not making a purchase and refusing to leave the premises.

Back To Top